Overview
Consumer-friendly animations to appear across digital signage at the O2 and Wembley arena.
Each reflecting the different elements of the customer journey, highlighting their new partnership with AEG and demonstrating just how simple it is to book an Addison Lee car.
Output
• 210 digital animations to appear across the O2 arena and Wembley Stadium
• 4x concepts, bringing key proof points to life
My role
• Define key proof points
• 'App. Tap. Snap’ concept
• Visual style creation & development
• Illustration
• Animation direction
